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Sunday, July 11, 2010

"Avatar" in 3-D Showing on August 27, 2010


"Avatar", the highest grossing film of all time, will be back on 3-D Imax screens in August and it will be longer than ever.

Imax and 20th Century Fox said on Friday said that they planned to re-release James Cameron's science-fiction epic for a two-week run beginning August 27, 2010. The film, which had a running time of 162 minutes, will include 8 minutes of new material.

Fox executives had been mulling a re-release ever since "Avatar," which came out last December 18, 2009 got nudged off Imax screens in March by Walt Disney's "Alice in Wonderland." The blockbuster has sold about $2.7 billion in tickets worldwide.

Source: NY Times

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